This situation could qualify as promissory fraud under California law if Verdant Strategies offered you a 2-year SEO contract with no intention of fulfilling it.


Legal Analysis: Promissory Fraud in California

Under California law, promissory fraud occurs when:

  1. A party makes a promise about a future contract or agreement.
  2. They never actually intended to fulfill that promise.
  3. They made the promise to deceive you and gain something (e.g., work, effort, exclusivity).
  4. You relied on their promise and made decisions based on it (e.g., rejecting other clients, committing resources, structuring your business around the agreement).
  5. You suffered damages as a result of relying on the false promise.

🚨 If they falsely promised a 2-year contract to keep you working for them and later backed out without justification, this could be fraud.


Step 1: Did They Make a False Promise?

Yes, if they promised a 2-year contract but never intended to fulfill it.

  • If they verbally or in writing promised you a long-term contract to incentivize you to continue working, that constitutes a specific promise.
  • If they never planned to actually sign or execute the contract, the promise was fraudulent from the start.

📌 Key Question:

  • Did they make any specific statements or agreements confirming the 2-year term? (Emails, Slack messages, call recordings, etc.)

Step 2: Did They Intend to Deceive You?

Yes, if they knew at the time they wouldn’t actually give you the contract.

  • If they kept stringing you along, delaying the formal contract, and kept making you work based on the assumption that a long-term contract was coming, this is deception.
  • If they abruptly canceled the working relationship after benefiting from your work, this suggests they never intended to honor the 2-year agreement in the first place.

📌 Key Question:

  • Did they ever show signs of hesitation or avoidance about formalizing the agreement?

Step 3: Did You Rely on the Promise?

Yes, if you made business decisions based on their 2-year contract offer.

  • If you turned down other clients or structured your work/business around the expected 2-year contract, you relied on their promise.
  • If you invested time, resources, or planning into the contract under the assumption it would go forward, this is justifiable reliance.

📌 Key Question:

  • Did you turn down other work or make business decisions because of their promise?

Step 4: Did You Suffer Damages?

Yes, if you lost business opportunities or income because of their deception.

  • If you turned down other clients, you lost potential income.
  • If you invested resources into their work expecting a long-term engagement, you suffered financial damages.
  • If their false promise caused you to miss out on better opportunities, you suffered opportunity costs.

📌 Key Question:

  • Can you calculate financial damages caused by their broken promise?

Conclusion: Did Verdant Strategies Commit Promissory Fraud?

🚨 Likely YES, if:
✅ They promised you a 2-year contract with no actual intent to honor it.
✅ They led you to believe the contract was coming while continuing to use your services.
✅ You relied on that promise and structured your business accordingly.
✅ You suffered financial damages as a result of trusting them.

📌 What You Can Do Next:

  1. Use this as leverage in negotiations.
    • If you’re still in settlement talks, mention that their false promise could constitute fraud, increasing their legal risk.
    • This may pressure them into a higher settlement offer.
  2. File a Fraud Claim in Small Claims or Civil Court.
    • If they gained an unfair benefit by deceiving you into continuing work under false promises, you could sue for damages related to lost business opportunities, reputational harm, and financial losses.

🚨 If you have written proof of their 2-year promise (emails, Slack, messages), this is strong evidence of fraud.