My purpose in building a $100M marketing agency is to help spread both accurate knowledge and access to the miracle of cannabis to all of humanity.
For many reasons & understanding discussed below, my talent is marketing.
I grew up in the age of computers.
I remember the first time I used a computer (at the age of about four years old), it didn’t even have Windows on it.
I was fascinated by them.
I even got in trouble for clicking on every single button and icon that I could find.
In high school, I was captivated by 3d animation, video production, computer networking, etc.
In college, I pursued visual effects and character animation, with the intention of becoming a Disney Pixar animator.
Then life happened and I joined the Navy to operate nuclear reactors.
After completing all the training, I had an incident leading to a prescription that eventually led me to discover the amazing world of natural health — specifically cannabis (which is another long story).
Long story short, cannabis is by far the most interesting single plant in all of known existence with miraculous stories extending throughout history and into modernity.
During my discharge from the military, I also became fascinated with business and marketing.
My first business was photography.
During a photography business training event, one speaker made the incredible statement about how it’s not the best photographer that makes the most money, but the best marketer that makes the most money.
Amazed by this idea of marketing, I launched a photography marketing campaign that went viral earning over 50,000 engagements per day — at it’s peak.
It was at this moment that I knew I was a marketer.
Now, 14 years later, I’ve been operating a digital marketing agency — full time — for the last eight years.
My obsession with both marketing and cannabis led me to blending these two ideas into serving the cannabis industry with digital marketing services — specifically Search Engine Optimization (SEO).
I’ve read countless dozens of books, spent countless hundreds of hours in training seminars, and from that experience I’ve found a small handful of resources that have allowed me to crack the business code to serve humanity — as best as I can, to my fullest extent — by offering marketing services to the cannabis industry.
The two books I have complete faith in, that I believe can take me to the $100,000,000 per year mark, are: Think & Grow Rich (by Napoleon Hill) and $100M Offers (by Alex Hormozi).
Contained in these two books are very simple formulas.
These formulas are quite simple to understand intellectually, but extremely challenging to put into practice and consistently implement.
However, the more time I spend reviewing this information and practicing its implementation, the easier and more obvious it becomes.
The more time I spend on the mastery curve, the more I realize that I’ll spend most of my time on the plateau, showing no physical signs of growth.
Then every so often, I experience a SHARP increase in growth — finding the next level.
Every time I’m ready for the next level, the wisdom from the book Think & Grow Rich becomes much more serious and real.
It can be easy to gloss over the secrets to wealth — hidden in plain sight — on every single page of Think & Grow Rich.
After returning to this book, after not studying it with any persistent seriousness, I continue to unlock a deeper level.
The answers are so simple!
Yet, infinitely deep.
Implementing the simplicity of these formulas is a life-long process that absolutely requires non-stop persistence.
Taking these simple procedures and actually DOING THEM with the spirit and faith that the book commands you to do is the only way to bring — to life — the words on the pages.
It’s more than just a simple rote repetition of your desires, purpose, and plan of action.
It’s a full living breathing wonderful spirit of achieving your deepest desires, that was created for us, by wealth people who desired others to experience the joys of having such abundant wealth to continue serving humanity at higher and higher levels.
As long as I’m able to, I will continue to persistently upgrade my marketing skills with the intention of serving companies — that have organized infrastructure — to bring safe, quality, legal access to the infinite varieties of cannabis to all who may choose to willingly (and responsibly) take the most miraculous single plant given to us by our Creator.
Can you serve humanity by being broke?
How can you serve humanity — to the fullest extent — if you’re broke?
Not only broke financially, but also broken spiritually, emotionally, and mentally.
How can you fill up another persons cup, if yours is empty or barely full enough for your own survival?
Everywhere I look, in the natural world (created by God), I see a GRAND abundance of wealth — that has no limits.
Contained within every single apple are the seeds that have the potential to create an infinite amount of more apples. As is true with every single other living thing that God created for us, has within it, the capability of extending the life of its kind — for an eternity.
Our creator created the entire universe for the purpose of beauty and pleasure.
He did not have to create creation.
Yet He did because He had the desire to do so.
I can’t look anywhere in the natural world and not see an infinite abundance in everything GOD created.
My conclusion from the neverending abundance is that we were created to not only have abundance for ourselves, but to increase and add to the abundance that already exists — not only for ourselves but for posterity.
God created all of this spectacular glory — for us — to use to its fullest possible potential, forever and ever.
Is being poor a sin?
I believe if you have no physical limitation that prevents you from obtaining wealth, then if you choose to not do everything within your capability to aim towards wealth — then you are IN FACT violating God’s law of love.
My understanding of sin is violating God’s law.
Love is the FULFILLMENT of the entirety of the law.
- Matthew 22:37-40 (NKJ): “Jesus said to him, “‘You shall love the Lord your God with all your heart, with all your soul, and with all your mind.’ This is the first and great commandment. And the second is like it: ‘You shall love your neighbor as yourself.’ On these two commandments hang all the Law and the Prophets.”
- Romans 13:10 (NKJ): “Love does no harm to a neighbor; therefore love is the fulfillment of the law.”
- John 13:34-35 (NKJ): “A new commandment I give to you, that you love one another; as I have loved you, that you also love one another. By this all will know that you are My disciples, if you have love for one another.”
- Mark 12:33 (NKJ): “And to love Him with all the heart, with all the understanding, [m]with all the soul, and with all the strength, and to love one’s neighbor as oneself, is more than all the whole burnt offerings and sacrifices.”
My interpretation of sin is to cause harm (or allow harm to come) to yourself and/or your neighbor.
Love does no harm. Love brings out the absolute best in others.
1 Thessalonians 5:11 explains how we are to COMFORT and EDIFY on another.
There are many stories in scripture of various individuals who not only follow Jesus, but are also considerably wealthy — with the full blessing of God.
One story about accumulating wealth being a blessing from God is found in the Parable Of The Talents.
The Parable Of The Talents — Matthew 25:14-30 — tells us a story of the master who gave three servants a large amount of money.
One servant was giving five talents, equivalent to about $3,000,000 USD in modern times, another was giving two talents ($1,200,000), and the third servant was given one talent ($600,000).
The first two servants took his five talents and gained five more, essentially doubling his money to $6,000,000. To which the master made him ruler over many things while proclaiming for him to enter into the joy of your lord.
The second servant doubled his two talents from three to six million dollars. To which the master made him ruler over many things while proclaiming for him to enter into the joy of your lord.
And the third servant took his one talent and hid it in the ground. Not gaining anything, but keeping the same amount.
The master rewarded the first two servants who doubled their money.
The third servant who did not multiply the money was told by the master that he was WICKED AND LAZY.
And the master took away the third servant’s money and gave it to the servants who multiplied their money.
This parable concludes by stating.
“For to everyone who has, more will be given, and he will have abundance; but from him who does not have, even what he has will be taken away. And cast the unprofitable servant into the outer darkness. There will be weeping and gnashing of teeth.’”
